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A grand new Aprilia Racing initiative takes off.

During the last SBK race in Misano the livery of the RSV4s harked back to the 1987 victory that gave way to the epic sporting deeds of the Italian brand, paying them homage. Now Aprilia Racing puts the fairings on its official Superbikes for its followers.

Starting with the Portimao races, the eighth event of the 2014 Superbike World Championship, Aprilia fans can put forward their ideas, their signature and even their face on the RSV4 Superbikes of Marco Melandri and Sylvain Guintoli.

Go to BEARACER.COM and say what the #bearacer concept means to you as well as giving your experience about the speed and performance that Aprilia racing technology gives you in its motorcycles.

Official Aprilia Racing drivers, Marco Melandri and Sylvain Guintoli will choose the best texts at each race, these will then be printed together with the author’s picture and will appear on the motorcycle’s fairings. The enthusiast will choose between Melandri’s #33 and Guintoli’s #50 RSV4.

For all the motorcyclists and racing enthusiasts it will be an entirely new way of getting up close and personal with champions who at each race compete on the world’s most beautiful racetracks.

About Aprilia Racing 

Fifty-two World Champion Titles, 5 SBK World Championships won in the past four seasons with the RSV4 and 294 victories at the Road Racing World Championship Grand Prix comprise an extraordinary trophy case that puts Aprilia in the Olympus of the stars of worldwide motorcycling. Many of the modern era’s greatest champions have ridden and won on Aprilia motorcycles, including Max Biaggi, Loris Capirossi, Valentino Rossi, Casey Stoner and Jorge Lorenzo. This heritage of technical and sporting culture lives in Aprilia motorcycles and in the racing division that competes at the major worldwide championships of speed.